- Created by Михаил Кузьмин, last modified by Александр Андрюшенков on Dec 26, 2023
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Display defaultAGORA provides various tools for marketing promotion of a company. These tools allow you to increase traffic to the platform, as well as ensure sales growth.
The available tools are listed below. When you click on the link, a detailed description will be available.
Banner customization
Banners are used to graphically display information on a dashboard page or in a catalog. For example, they can be used to announce new products or to report a sale. Banners can also have a link attached to them, for example to a specific product, promotion, or to a third-party site.
Brand logos
Brand logos are displayed at the bottom of the catalog page. They allow you to upload logos of companies whose products you sell if your site is multi-brand. You can also upload your own logos there.
Discounts
Discounts on the platform are flexible and can be applied not only to products, but also to categories and even to an order. You can configure the availability of discounts for individual customers.
Promo codes
Promotional codes allow you to set up a separate discount, for example on your first order, to further encourage new customers to make a purchase.
Margins
Markups allow you to add a certain percentage or a fixed amount to the cost of a product. This is one of the platform monetization tools.
Articles and blogs in the system
You can start your own blog with articles on any topic directly on the platform. For example, you can make comparisons between individual products.
News
News allows you to convey important information to the user, for example, about assortment updates or seasonal sales. News can be displayed both in the section of the same name in your personal account and on the main page.
Notification of products arrival at the warehouse
You can enable customers to set up notifications for items that are currently out of stock, thereby increasing the likelihood that the item will sell once it becomes available.
Promotions
Promotions are used to increase sales of specific promotional items. They can be useful for marketing promotions, such as limited-time special prices on specific items.
Information pages
Information pages may contain a description of delivery or payment terms, as well as any other information that may be useful to the buyer.
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