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Информация

Using the functionality of the Loyalty Program , it is possible to automate the assignment of appropriate discounts to customers, depending on the amount of customer orders and the frequency of orders.

In case you use discounts that are tied to the accumulated sales volume, it is possible to configure your own logic for providing discounts depending on these conditions.


An example of providing discounts from 1C:

You can get some discounts related to the accumulated sales volume.
Discounts will be unloaded and recorded in the administrative panel in the Loyalty program section:

Example of data recorded on the portal:

The following loyalty program discount data will be recorded in the administrative panel:

- Name - this is the name of the discount in 1C.

- Products - products available at an unloaded discount


If products are selected, then the discount will apply only to selected products.
If no products are selected, then the loyalty program discount will apply to all products of the customer.
The format for unloading the promotional discount of the item is indicated in the table

 Discount - the discount size for the loyalty program in 1C.



 The amount of the shipment to increase the discount - is the amount indicated in 1C in the section Terms of the discount

- Transfer to the next group - if the checkbox is installed, then the compliance with the discount conditions is checked (the total amount of orders in the status Closed for the last 30 days).

If the condition is met, then the user is transferred to the next stage of the discount.
If within 30 days the Customer does not have orders in the Closed status for the amount satisfying the discount in the Loyalty Program, then the Customer will be transferred to the previous step.

Also, a group of discounts with conditions can be created manually in the administrative panel (in case integration with ERP is not used).

To do this, go to the Administrative Panel Loyalty Program section

Click on the Add Step Loyalty Program button.

Fill similar data with data (Name, Move to the next group, GoodsProducts, Discount, Shipment amount to increase the discount) and Save changes


After creating a discount on the loyalty program, the Customer’s user will see a notice in his personal account that he is in the group that the discount is entitled to.
Notification example:


If integration with 1C is used, then for the functionality to work, it is necessary to make changes to the format for downloading discounts ( table Simple Discount items) by adding a tag upload to it: 

<ПрограммаЛояльности> 0 or 1 </ПрограммаЛояльности> 

If the value 0 is unloaded in the <ПрограммаЛояльностиtag, the discount applies to regular discounts.
If the value 1 is unloaded in the <ПрограммаЛояльностиtag, then the discount participates in the loyalty program.

Информация

Finalization of unloading can be performed by your 1C specialist.
You can also contact your manager to agree on the terms of work by our specialists, or by sending an email to  help@agora.ru